The automotive landscape in Australia is about to witness something extraordinary. Mazda’s flagship CX-90 SUV promises to redefine what we expect from premium family vehicles, but there’s a catch that has many potential buyers checking their calendars twice. While the conventional variants will grace Australian roads in the second half of 2023, the highly anticipated plug-in hybrid version won’t arrive until 2024.
This delay might seem frustrating at first glance, but dig deeper, and you’ll discover it’s actually a testament to Mazda’s commitment to delivering excellence rather than rushing to market. The engineering challenges involved in adapting a US-developed system for Australian conditions reveal the complexity of modern automotive development.
Understanding the Delay: More Than Just Paperwork
Vinesh Bhindi, Mazda Australia’s managing director, didn’t mince words when explaining the situation during a recent media briefing. The CX-90 PHEV’s development in the United States means Australian engineers must undertake significant work to ensure compliance with our stringent Australian Design Rules (ADR).
This isn’t simply about ticking regulatory boxes. ADR compliance involves everything from crash safety standards to emissions regulations, electromagnetic compatibility, and even pedestrian protection measures. When you consider that Australia has some of the world’s most demanding vehicle safety requirements, this delay starts making perfect sense.
The process involves extensive testing under Australian conditions – something that can’t be rushed. Our unique climate extremes, from the scorching heat of the Outback to the humidity of tropical Queensland, present challenges that Northern Hemisphere testing simply can’t replicate.
Initial Engine Lineup: Power Meets Sophistication
Turbocharged Petrol Excellence
The CX-90’s initial Australian launch features two compelling six-cylinder powertrains that immediately set it apart from competitors relying on smaller displacement engines. The turbocharged 3.3-litre inline-six petrol engine delivers an impressive 254kW and 500Nm, figures that put it squarely in premium territory.
What makes this engine particularly interesting is its 48V mild-hybrid technology. This system isn’t just about fuel economy – though it certainly helps there. The 48V system provides seamless stop-start functionality, improved responsiveness during acceleration, and assists with various electrical systems without the complexity of a full hybrid setup.
Diesel Distinction for Australia
Here’s where Australia gets special treatment. The turbo-diesel variant, producing 187kW and 550Nm, is exclusively available in our market. This decision reflects Mazda’s understanding of Australian driving preferences and the success they’ve experienced with the CX-60’s diesel offering.
The diesel’s torque figure is particularly noteworthy. At 550Nm, it delivers the kind of pulling power that Australian families appreciate, especially when towing boats, caravans, or trailers. Combined with the standard i-Activ all-wheel drive system, this configuration promises to handle everything from city commuting to weekend adventures with equal competence.
Both engines connect to a sophisticated eight-speed automatic transmission that’s been specifically tuned for Australian conditions. This isn’t a generic global setup – it’s been calibrated to handle our driving styles, road conditions, and climate variations.
The PHEV Promise: Technology Worth Waiting For
Proven Drivetrain Foundation
When the plug-in hybrid variant arrives in 2024, it won’t be entering uncharted territory. The system mirrors the CX-60’s successful drivetrain setup, combining a 2.5-litre four-cylinder engine with an electric motor to generate 240kW and 500Nm combined.
This approach demonstrates Mazda’s methodical development philosophy. Rather than creating an entirely new system for the CX-90, they’re building on proven technology that’s already delivering results in the CX-60. This reduces risk while ensuring reliability from day one.
Electric Range Reality Check
The 17.8kWh battery pack enables pure-electric driving, though realistic expectations are important here. While the CX-60 achieves a 62km WLTP rating, the larger, heavier CX-90 will likely see a slightly reduced range. However, even a 50-55km electric range would cover most daily commuting needs for urban dwellers.
The beauty of plug-in hybrid technology lies not just in electric-only driving but in the seamless transition between power sources. For longer journeys, the petrol engine ensures you’re never stranded, while the electric motor provides instant torque for city driving.
Market Positioning: Premium Aspirations Realized
Pricing Strategy and Competition
The CX-90 will claim the throne as Mazda’s most expensive Australian offering, positioned above the current CX-9. While exact pricing remains under wraps, the CX-60’s $59,800-$87,752 range provides valuable context for expectations.
This pricing strategy signals Mazda’s serious intent to compete in the premium large SUV segment. They’re not just targeting existing customers looking to upgrade – they’re actively pursuing buyers currently considering European premium brands.
The deliberate avoidance of specific competitor benchmarking in official communications is telling. Mazda appears confident that the CX-90’s unique combination of features, particularly the diesel option and upcoming PHEV system, will create its own market space rather than directly competing on traditional metrics.
Seating Configurations and Practicality
Australian families will choose between six and seven-seat configurations, with the six-seat variant featuring second-row captain’s chairs reminiscent of the premium CX-8 and CX-9 variants. The absence of an eight-seat option might disappoint some, but it aligns with the vehicle’s premium positioning.
Captain’s chairs offer several advantages over bench seating: easier third-row access, enhanced comfort for passengers, and a more luxurious feel. For families prioritizing comfort over maximum capacity, this approach makes perfect sense.
Towing Capabilities: Beyond Current Expectations
Current information suggests the CX-90’s towing capacity will exceed the CX-9’s 2000kg braked rating, though specific figures await confirmation. Given the increased power and torque from both engine options, expectations for 2500kg or higher seem reasonable.
This enhanced capability positions the CX-90 favorably against competitors in the large SUV segment, where towing capacity often influences purchasing decisions. Australian buyers frequently need substantial towing ability for boats, large caravans, or work trailers.
Safety and Technology Integration
Modern vehicle safety extends far beyond traditional crash protection. The CX-90 will feature advanced driver assistance systems designed to meet Australia’s evolving safety requirements. These systems work together to create a comprehensive safety net for occupants and other road users.
The integration of 48V electrical systems also enables more sophisticated safety technologies, from advanced emergency braking systems to sophisticated radar and camera arrays that monitor the vehicle’s surroundings continuously.
Environmental Considerations and Future Outlook
The CX-90’s arrival, particularly the PHEV variant, represents Mazda’s balanced approach to electrification. Rather than jumping directly to full electric vehicles, they’re providing a bridge technology that addresses range anxiety while delivering immediate emissions benefits for daily driving.
This strategy acknowledges Australian infrastructure realities. While charging networks continue expanding, plug-in hybrids offer environmental benefits without the range limitations that still concern many buyers about pure electric vehicles.
Strategic Patience Pays Off
Mazda’s decision to delay the CX-90 PHEV until 2024 might test buyer patience, but it demonstrates a commitment to doing things properly rather than quickly. The additional engineering work required for ADR compliance ensures Australian buyers receive a product specifically optimized for local conditions.
The conventional variants launching in late 2023 provide immediate alternatives for buyers seeking premium large SUV capabilities. The diesel option, in particular, offers something unique in this segment, potentially attracting buyers who might otherwise consider different vehicle categories entirely.
When the PHEV arrives in 2024, it will enter a market better prepared for electrified vehicles, with improved charging infrastructure and greater consumer acceptance. This timing might prove fortuitous rather than frustrating.
For Australian families seeking a premium SUV that combines space, capability, and advanced technology, the CX-90 represents a compelling proposition. Whether you choose to wait for the PHEV or opt for one of the conventional variants, Mazda’s flagship SUV promises to deliver an experience worthy of its premium positioning.
The automotive industry often rewards patience, and in the case of the CX-90 PHEV, that patience appears likely to pay dividends when the complete range becomes available in 2024.
Frequently Asked Questions
Q: Why is the PHEV variant delayed until 2024? A: The plug-in hybrid system was developed in the US and requires extensive engineering work to meet Australian Design Rules (ADR) compliance. This ensures the vehicle meets our specific safety, emissions, and technical standards.
Q: Will the CX-90 be more expensive than current Mazda models? A: Yes, the CX-90 will be Mazda’s most expensive Australian offering, positioned above the current CX-9. While exact pricing isn’t confirmed, expect it to start above the CX-60’s current range.
Q: What makes the Australian CX-90 different from other markets? A: Australia is the only market receiving the 3.3-litre turbo-diesel engine option, specifically requested based on local market demands and the success of diesel variants in other Mazda models.
Q: How many seats will the CX-90 offer? A: Australian buyers can choose between six and seven-seat configurations. The six-seat variant features premium second-row captain’s chairs. No eight-seat option is planned.
Q: What’s the expected towing capacity? A: While not officially confirmed, towing capacity is expected to exceed the current CX-9’s 2000kg braked rating, likely reaching 2500kg or higher given the increased power output.
Q: Should I wait for the PHEV or buy a conventional variant? A: This depends on your needs. If you prioritize immediate availability and prefer diesel efficiency, the conventional variants launching in late 2023 offer compelling options. If electric driving capability is important, the 2024 PHEV will be worth the wait.